Setting the Foundation – Identifying You and Your Value

Setting the Foundation – Identifying You and Your Value

Ottawa School of Art library, 35 George Street
Ticket price: $20-$30
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Your audience is out there; they just don’t know it yet! Through this session we will help you develop a mindset so you can find your audience anywhere and everywhere. This session will start by answering these three important questions:

  1. Who are you/what is your brand?
  2. Who is your audience?
  3. What value do you bring to them and they bring to you?

By answering these questions and determining your value proposition, you will have an easier time attracting audience and supporters. 

This session will give you the basics to build on over the following sessions. The value proposition is a key element as you move forward with both audience development and revenue development, and plays a major role in the creation of a case for support. 

Presenters:

  • Toni Van Eeden, CEO, Brand Coach, Red Brick Rooster

Time:

Wednesday, January 18, 2017
4:00 – 7:00 p.m.

Fee:

$20 Ottawa Arts Council and AOE Members
$30 Non Members

 

Location:

Ottawa School of Art library, 35 George Street